One of the most important components of a company’s brand is color. Color attracts attention — like bees to the brightest blooms — and you want your colors to accurately reflect not only your company’s style and vibe but be a color that people will associate with your name. The Tractor Supply Company, the country’s largest retail farm and ranch store, is synonymous with the... 
New England is in all its glory during the autumn. Florida may have cornered the market on summertime fun, but fall belongs to New England with its brilliant displays of color splashed against a deep blue October sky. And at the Acorn Canning Company, customers are flocking in to stock up on homemade jellies, hearty soups, pumpkin bread, and cranberry relish. No one will miss the sign out front thanks to... 
When you travel in and around Boston, you soon discover two things — all of the sights and sounds of every historic battle you’ve read about since third grade history class are even better in person. And two, there is no shortage of places to pop in and have a beer when you get tired of walking! This popular spot south of Boston offers live music and traditional pub fare, but what draws... 
More and more commercial businesses are turning to the very flexible and oh so adaptable gooseneck lighting to highlight exterior features such as landscaping, signage, and awnings. Take this Ruby Tuesday restaurant for example which has selected a bold, black fixture much like our Angle Shade Gooseneck Light to bring attention to their signature awnings and corporate slogans printed there. Sign lights... 
When you own a brick-and-mortar business, you have many choices when it comes to making the outside of your building look attractive. You want your business name to be prominent to passersby, your landscaping to look inviting, and after dark, your lighting should provide a sense of security. Some business owners think bigger is better and install all manner of fixtures to light up the entire block. A wiser... 
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